SUMMER 2019

IntersectLA’s immersive Design, Art, and Technology Academy (also known as DATA) at California State University, Northridge (CSUN) will be kicking off this upcoming summer 2019. DATA is intended for high school students going into grades 9 through 12 to learn or enhance skills in digital art, graphic design, photography, videography, web design, coding, user experience, game design, social media, brand strategy, advertising, and digital marketing. Courses provide hands-on experience, as well as opportunities to explore and prepare for careers in high-demand creative fields.

To learn more about the program, contact data@ixla.org 

 SESSION 1 June 17 – July 12, 2019

SESSION 2 July 15 – August 9, 2019

Pay for a full 4-week session, or pay A La Carte per week.

PRICING

Individual “A La Carte” Weekly Courses: $350 each

4-Week Combo Sessions (Session 1 and/or Session 2): $1,250 each

4-Week Combo Sessions with Early Bird registration by April 30th: $1,000 each

Optional Open Lab/Mentoring: $100 per week for “A la Carte” Courses.

Optional Open Lab/Mentoring: $300 per 4-Week Combo Session 

Optional Open Lab/Mentoring: $25 daily fee

To pay with a check, please email us at data@ixla.org

AVAILABLE COURSES

Week 1:

Photography + Videography
June 17 – June 21

This session will provide students the foundation of composition, image making, and storytelling through photography and videography. Assignments will teach students camera anatomy, functions, and production for digital SLR cameras in still and moving imagery. Use of Adobe Photoshop and Adobe Premiere will be introduced. The final products of this session are student artwork in stills and/or video output that demonstrate creativity and concept development.

Week 2:

Adobe Creative Software
June 24 – June 28

Students taking this session will get involved in learning how to create visual compositions using Adobe Creative Cloud, mainly Illustrator, Photoshop, and InDesign. The intent of this course is to get students inspired about the possibilities of executing their creative ideas using this software.

Week 3:

Social Media Marketing/Design
July 1 – July 5 (No class on July 4)

This session is intended to teach students how to design for social media marketing content that includes visual design, typography, and videography to create meaningful messages that are audience specific. The outcome of this session is a unified social media campaign.

Week 4:

Web Design | HTML/CSS
July 8 – July 12

Students interested in a path in creating websites need a foundation in HTML/CSS. This session will teach students the basic structure to design an interactive web page from wireframe, to design, to coding a browser prototype. The outcome of this session is a multipage website that works on browsers.

Week 5:

Photography/Videography or Advanced
Web Design HTML/CSS
July 15 – July 19

Students have the option of taking the Photography/Videography session again (description above) or the Advanced Web Design HTML/CSS session. The Advanced Web Design HTML/CSS session takes the foundation of what was learned in Week 4 to begin to think about responsive natures of websites and designing for mobile and tablet devices. The final product of this session is a responsive web page.

Week 6:

Adobe Creative Software or Advanced Advertising/Branding
July 22 – July 26

Students have the option of taking the Adobe Creative Software session again (description above) or an Advanced Advertising/Branding session. In the Advanced Advertising/Branding session, students will craft a brand/ad campaign in teams and learn the foundation of developing messaging and visuals to inform, persuade, and entertain audiences.

Week 7:

App Design & User Experience
July 29 – August 2

This session introduces students to the concepts of User Experience Design (UX) processes to work in teams to develop a prototype for an application. Students will learn the UX process by researching, collaborating, designing, testing, and presenting ideas in a one week sprint.

Week 8:

Character Design and Animation
August 5 – August 9

Students are introduced in this session the concepts of developing characters and stories for animation. Introductory concepts of developing a story/narrative and creating designs and modeling are taught. The outcome of this course is an narrative concept with storyboards and character designs.

Courses are Monday through Friday (closed July 4) from 8:30 a.m. to 12:00 p.m.

Supervised lunch is from 12:00 p.m.to 12:30 p.m. (food not included).

Optional Open Lab/Mentoring available from 12:30 p.m. to 2:00 p.m.

All equipment will be provided.

OUR FACULTY

Jessica Arana

Jessica Arana is a passionate storyteller with an insatiable curiosity for brand, company, and social culture. She has experience with brand strategy, identity design systems, and editorial and book design. Her background in cultural studies, art, social justice, education, and activism set her apart as a designer with passion and a purpose. Jessica has lead design work for: Disney, Yahoo!, McCann Erickson, IPG MediaBrands, Transamerica, and Ergobaby, among others. She is also an artist, educator, and a committee lead for AIGA National’s Diversity and Inclusion taskforce.

Joe Bautista
Joe Bautista is a Los Angeles based designer and educator. His passion is helping clients, students, designers, and entrepreneurs reach their goals. His design work deals with the research, concept, design and development of user experiences (UX) and user interfaces (UI). His personal art work revolves around user collaboration and contribution to create new and expressive art forms that connect users and viewers by a network. Joe has over 17 years of experience at creative agencies in the Los Angeles area and an educator for over 13 years in the Art Department at California State University, Northridge (CSUN). As Assistant Professor of art and design at CSUN, he serves as director of the Center for Visual Communication (VISCOM), an on-campus, student-driven creative strategy agency.

Li Liu
Li Liu, Ph.D. is currently an Assistant Professor with The Department of Computer Science at California State University, Northridge (CSUN). He is passionate about enabling accessibility of computing. His research breaks barriers created by computing technology, especially for people with special needs. At CSUN, he co-directs the Human Computing Lab and serves on the Scientific/Research Committee of the annual CSUN Assistive Technology Conference. He also develops a new master’s degree program in Assistive Technology Engineering.

Omid Orouji
Omid is a visual designer and an interdisciplinary artist, based in Los Angeles. He received his undergraduate degrees in Industrial Design and Art History, and he is holding an MFA in visual arts from California State University, Northridge. While he is interested in conceptual, site-specific, participatory and process-based projects in his personal practice, he is teaching visual courses at California state universities including, Fullerton, Channels Islands, Pomona, and Northridge. UX/UI, kinetic typography, web design, developing app strategy are among his interests in the design field. A good bake and caffeine consumer. Talk to him about cake, coffee, and cubes.

Magdy Rizk
Magdy Rizk was born in Cairo, Egypt in 1965. His family moved to the United States in 1969. His art background was influenced by his mother’s oil paintings. His love of art and design came into focus later as an undergraduate at California State University, Northridge. Magdy has a B.A in Graphic Design from California State University, Northridge in 1989 and an M.F.A in Graphic Design from California State University, Los Angeles in 2006. Some of his past and present clients include Mattel Toys, Ernst & Young, Fox Entertainment, Disney, Nova Development, Winway Incorporated, Scala Incorporated and California State University, Los Angeles, and others. Including the creation of a wide range of design work, he also enjoys having opportunities in creating illustrations for various clients, paintings, sculptural work, and motion designs.

While currently holding an Associate Chair position for the Department of Art at California State University, Northridge, Magdy also teaches Motion Design and Typography and provides freelance design services for various clients in the Los Angeles area. In addition, he practices interdisciplinary art making and has had his work exhibited in various galleries.

Michelle Rozic
Michelle Rozic is an Associate Professor of Art and printmaking coordinator at California State University, Northridge, with an MFA in printmaking from Indiana University, Bloomington, and BFA in fine art from the Columbus College of Art & Design. Between her Junior and Senior year of high school, she enrolled in the Cleveland Institute of Art’s five-week college preparatory art program, which helped her decide to pursue art as a career path and aided the development of her college art portfolio. She served as president of the Los Angeles Printmaking Society from 2013–2015. Michelle’s work is held in national and international collections, and her work has been featured in over one hundred national, international and traveling exhibitions. Projects include curating Edge of Life: Forest Pathology Art, a collaborative, invitational, art and forestry exhibit and accompanying catalog.

Howard Schneider
Professor Schneider has been teaching art and design at various universities and colleges since 2001 and began teaching online design courses in 2010. Twelve design principle workshops have been conducted overall including three online. It has been Prof. Schneider’s desire to provide a freely accessible learning environment. The goal in building this environment has been to reach out to individuals who might benefit from an introduction (or reintroduction) to design principles, those who need specific help in a specific area, as well as to those who could use a creative reboot or a tuneup. Pinterest links and other tools are shared within this site’s pages in order to help in the process.

WHY D.A.T.A.?

LEARN

Students are provided opportunities to develop skills and learn more about careers in design, art, and technology while being mentored by our faculty and staff. Courses are taught by highly qualified instructors and notable industry professionals.

COLLABORATE

Students enrolled in this program will engage with our students and faculty in the career fields of visual and digital art, visual design, photography, web design, web development, user experience, game design, social media, brand strategy, advertising, and digital marketing.

SUCCEED

Students completing this program will be exposed not only to majors in the Mike Curb College, but also in Computer Science and Engineering, as well as Business and Economics. Students will jump-start their success by having a clearer path to majors at the university level.

CONTACT US